Design Practice


︎I am an award-winning designer — uncovering, conceiving and developing the themes and critical pieces of information that spark game-changing products, processes and places, with the ability to communicate and deliver bold, innovative and flexible resolutions to complex problems! I’ve been working with all kinds of cities, organisations and people, helping them solve issues of urbanisation in the 21st century through design, on both local and global levels.

︎I cultivated my design leadership skills through extensive practice and collaboration with a number of world-famous architecture, design, engineering, and branding companies before founding X-Crop︎︎︎; with direct involvement in projects across a wide range of industries, including technology, automotive, energy, healthcare, transport, fashion, consumer goods, manufacturing, education, and construction throughout the UK, Europe, Asia, and the Middle East.




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